The Blubber

oinbase, $COIN, has announced the launch of Apple, $AAPL, Pay for all fiat-to-crypto purchases via Coinbase Onramp.

Bitcoin and other cryptocurrencies are becoming increasingly accessible, as Coinbase is launching a new integration today that allows users to purchase crypto using Apple Pay within third-party apps. Here's what you need to know.

Apple Pay Now Supported on Coinbase Onramp for Seamless Crypto Transactions

Coinbase Onramp, a developer platform designed to facilitate crypto transactions, now includes Apple Pay support for all compatible purchases. With this update, apps leveraging the Onramp platform will automatically gain Apple Pay functionality.

Apple Pay, known for streamlining online purchases, significantly reduces friction for new buyers entering the crypto space.

Coinbase released a demonstration video showcasing the simple process:

[Video here, if applicable]

Apple and Crypto: A Gradual Evolution

This announcement follows years of speculation about Apple’s involvement in cryptocurrency. Back in 2021, CEO Tim Cook acknowledged that Apple was "looking at" crypto support through Apple Pay and even disclosed owning cryptocurrency in his personal portfolio.

Despite Cook’s comments, Apple’s direct foray into crypto has been limited. While it's possible Apple had a role in enabling this Coinbase Onramp integration, Coinbase may have implemented the feature independently, without requiring Apple’s direct involvement.