President Donald Trump is preparing to unveil a branded cryptocurrency wallet and trading app, aiming to make digital asset investing more accessible—and distinctly Trump-themed—for his broad base of supporters.
Trump to launch branded crypto wallet and trading application, encouraging his supporters to purchase his memecoin and other crypto assets
6/3/2025
The initiative is designed to promote both the trading of major cryptocurrencies and the purchase of Trump’s own memecoin.
Trump Wallet and App to Expand Truth.Fi Brand
The upcoming app, created by Trump Media and Technology Group—the parent company of Truth Social—will act as a centralized platform for buying, storing, and trading various digital currencies, including the widely publicized $TRUMP memecoin.
In addition to Trump-branded tokens, the wallet will support major cryptocurrencies such as Bitcoin, Ethereum, Solana, and XRP. This aligns with Trump’s recent executive order establishing a U.S. Strategic Bitcoin Reserve and Digital Asset Stockpile.
A recent shareholder letter revealed that the app will initially integrate with Truth Social’s subscription services, with plans to broaden its functionality across the wider “Truth Ecosphere”—a suite of Trump-branded digital platforms. The launch is part of a larger strategy by Trump Media’s fintech division, Truth.Fi, which is also developing crypto ETFs and has committed $250 million to digital asset investments.
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